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Sports & Activities

Aosta Valley: summer adventures in Italy’s smallest region
Destination Guides, Europe, Outdoor & Adventure, Trips & Experiences

Aosta Valley: summer adventures in Italy’s smallest region

At the heart of the Alps and bordered by France and Switzerland, the Aosta Valley in northwest Italy is surrounded by some of Europe's highest peaks: Cervino, Monte Rosa, Gran Paradiso and Mont Blanc.  Offering mountaineering, walks and hikes featuring alpine nature and spectacular vistas, Italy's smallest region is also a top destination for cycling and mountain biking enthusiasts, with dedicated tracks and numerous stations with bike parks and downhill circuits. Other highlights include summer skiing, golf and water sports such as canyoning, rafting or canoeing.  Here’s a look at some of the adventures and activities on offer in Aosta Valley this summer…  Hiking at Cammino Balteo This is a circular itinerary of under 220 miles with an altitude between 500m and 1,900...
Patagonia Park Argentina: the ultimate outdoor destination
Outdoor & Adventure, The Americas

Patagonia Park Argentina: the ultimate outdoor destination

Large-scale rewilding with brand new trails and facilities have transformed Patagonia Park Argentina into South America’s ultimate outdoor destination for 2023 and beyond. The park has been restored by private charitable organisation, Freyja Foundation, and its partner and grantee, Rewilding Argentina, in a bid to ignite greater connection with nature and passion for the outdoors.  The park stretches across 180,000 hectares from Portal Cañadón Pinturas in Argentina to La Ascensión Portal on the border of Chile and, thanks to the rewilding efforts, is once again home to Patagonia’s top predator, the puma, and the region’s largest herbivore, the guanaco. Through world-class trails, hiking, camping, excursions and breath-taking scenic routes, travellers will encounter endangered species th...
Ski travel book: Around The World in 50 Slopes by Patrick Thorne
Destination Guides, Winter Sports

Ski travel book: Around The World in 50 Slopes by Patrick Thorne

The new book from veteran snow travel writer Patrick Thorne – Around The World in 50 Slopes – takes skiers on a journey between ski runs located in 30 countries across six continents. Available to buy in bookstores and online, each of the 50 featured slopes includes a fact box and a hand-drawn map which marks each run’s location. Thorne's last book – Powder: The Greatest Ski Runs on the Planet – topped Amazon’s ski-books best-seller list for more than six years. For his new title, he has taken a different approach in choosing his 50 runs. “There are lots of lists online covering the world’s steepest, most challenging runs and it’s normally the usual suspects, but I’m more interested in runs that have a story to them, an added dimension beyond just being great runs,” he said. “In short, ...
‘Blue Scotland’ by Mollie Hughes: a sports adventurer’s guide to Scotland’s wild waters
Destination Guides, Europe, Trips & Experiences, Watersports & Surfing

‘Blue Scotland’ by Mollie Hughes: a sports adventurer’s guide to Scotland’s wild waters

In her new book – Blue Scotland: The Ultimate Guide to Exploring Scotland’s Wild Waters – sports adventurer Mollie Hughes picks out her favourite places across Scotland to paddleboard, kayak, swim and surf.  Mixing world-class surfing breaks with kayaking adventures on the west coast, and urban paddleboarding along the Clyde with invigorating swims in the lochs of the Cairngorms National Park, the book shows how to access and enjoy these varied blue spaces.  Hughes includes her own personal experiences and tips, enabling wild water sports fans of all levels to make the most of the amazing opportunities Scotland has to offer. Here’s her pick of the off-the-beaten track places to visit in Scotland.   North Uist, Outer Hebrides  “The Island of North Uist in the Outer Heb...
Chicago to host Nascar Cup Series street race in July 2023 
Events, F1 & Motorsport, The Americas

Chicago to host Nascar Cup Series street race in July 2023 

For the first time ever, the sights, sounds, and speed of Nascar are coming to downtown Chicago in July 2023. One of the world’s top sports cities, Chicago will add another chapter to its illustrious sports history when a Nascar Cup Series street race debuts against the backdrop of Lake Michigan and Grant Park.  The first-ever Nascar Cup Series street course race will take place on Sunday 2 July, and will be preceded by an IMSA-sanctioned series race, which will run on Saturday 1 July. The specific IMSA series joining the Nascar Cup Series in Chicago will be announced at a later date. Both races will be surrounded by music and entertainment options for all ages, truly making it one of the signature sporting and entertainment events of the year.   Lakeshore Drive, Michigan Avenue, Col...
Horse riding holidays and new destinations to book in 2022 with Saddletravel.com
Other sports, Trips & Experiences

Horse riding holidays and new destinations to book in 2022 with Saddletravel.com

Saddle up and explore the great outdoors with a horse riding holiday. Saddletravel.com has a range of trips for 2022, including the world’s best beach riding in Mozambique (pictured, above), a stay on a ranch in Montana, USA, and riding the Volcanoes Trail in Ecuador. Here we take a look at the best destinations for a horse riding trip.  Solo travellers: Estancia Beach Trail, Uruguay What better way to switch off from the rest of the world than with a solo trip on the Estancia Beach Trail in Uruguay? Ride on deserted beaches, gallop alongside dolphins, whales and seals, or practise your cattle driving skills before an excellent evening of food and wine. This is a true undiscovered gem in the heart of Latin America. From £2,820; saddletravel.com/estancia-beach-trail New riders: An...
A guide to the Silverstone Interactive Museum
Destination Guides, F1 & Motorsport, Venues & Stadiums

A guide to the Silverstone Interactive Museum

Located in a huge 4,000m2 hangar at the home of British motor racing, the Silverstone Interactive Museum is a popular attraction for motorsport fans old and new.  Prince Harry and Sir Lewis Hamilton officially opened the Silverstone Interactive Museum in October 2019 and since then it has welcomed more than 120,000 visitors, including the Royal family, Formula 1 stars and A List celebrity guests.  What are the things to see and do? The Silverstone Interactive Museum is packed full of interactive shows, hands-on displays and unique cars and racing memorabilia. The indoor all-weather attraction features ten unique zones and more than 12 displays. Visitors can go behind-the-scenes in an interactive race day experience and finish with “The Ultimate Lap” in the museum’s speci...
Sport + Travel interview: Holger Gassler, head of markets & events, Tirol Tourist Board
Sports Business, Winter Sports

Sport + Travel interview: Holger Gassler, head of markets & events, Tirol Tourist Board

Holger Gassler is head of markets & events at the Tirol Tourist Board in Austria. He grew up in the Alpine village of Nassereith in the Tyrolean “Lake District”, right on the border to Bavaria. Travelling the world for Holger, continues to be a lifelong passion, in order to "learn about new cultures and gain new insights"; he has lived and worked in Chicago and Melbourne too. With nearly 20 years' experience under his belt with the Tirol Tourist Board and a passionate sportsman who hikes, mountain bikes, road cycles, swims, skis, ski-tours and dives, we are delighted he has found time to be our next interview guest. Here at Sports Tourism Media we love to cover anything related to Austria, one of Europe's great active, adventure and sports travel destinations and have found the ri...
Lionel Messi signs for Hard Rock International as a brand ambassador
Football, Hotels & Resorts, Sports Business

Lionel Messi signs for Hard Rock International as a brand ambassador

Hard Rock International is 50-years-old this year and to celebrate its milestone anniversary the restaurant, entertainment and hospitality brand has announced a partnership deal with superstar footballer Lionel Messi. The Argentina and FC Barcelona forward has become a brand ambassador for five years - the first athlete to partner with Hard Rock.  “I am honoured to partner with such a renowned brand as Hard Rock, and even more so at this historic moment – its 50th anniversary!” Messi said. “Sports and music are an integral part of my life, a perfect combination between my profession and my leisure time. Uniting both is a great success, and I am very happy that they have counted on me for this special outcome. It is an honour to be the first athlete to partner with a brand who has a hist...
Head to BikePark Wales for the UK’s ultimate mountain bike experience
Cycling & Biking, Europe, Outdoor & Adventure

Head to BikePark Wales for the UK’s ultimate mountain bike experience

Two major trends which have blossomed over the last few years and certainly risen to greater prominence during the pandemic, is the "staycation" and "biking" in all its forms. Feeding off both of these, BikePark Wales has launched an all-new mountain bike experience for beginner riders at its purpose-built resort in the foothills of the Brecon Beacons. The new package is the perfect way to celebrate the easing of lockdown this summer, and it's ideal for families and novice mountain bikers looking for a fun introduction to the sport. As well as a personal guide, the park will provide guests with everything one needs including bikes and all the kit, plus lifts back to the top of the hill.  Located in the beautiful Gethin forest, BikePark Wales is home to the UK's great...
Sport + Travel interview: Dinah Josephs, group fitness manager at The Campus, Quinta do Lago, Portugal
Europe, Hotels & Resorts, Sports Business, Trips & Experiences, Wellness & Fitness

Sport + Travel interview: Dinah Josephs, group fitness manager at The Campus, Quinta do Lago, Portugal

The wellness and activity holiday trend has been evolving rapidly over recent years. Right now there has never been a greater need for vacations which enhance your mental and physical needs, and Dinah Josephs, group fitness manager at The Campus, Quinta do Lago, Portugal is at the forefront of facilitating that trend. She has nearly two decades of experience under her belt as an international health, fitness and wellbeing lifestyle professional and consultant, in a range of sports environments. Dinah specialises in yoga practise, personal training, group fitness training, healthy eating, nutritional advice and guidance and natural health using a holistic approach to wellbeing. As for The Campus, Dinah cannot speak highly enough (and without bias) about her place of work. So read on...
Vendée Globe 2020: an epic sailing race with a wave of tourism opportunities
Destination Guides, Europe, Events, Other sports, Outdoor & Adventure

Vendée Globe 2020: an epic sailing race with a wave of tourism opportunities

By Sports Tourism Media co-editor Ramy Salameh At 12.02pm GMT on 8 November 2020, 34 competitors of the Vendée Globe race will sail non-stop, unassisted, around the world via three capes and three oceans in an effort to complete one of the most demanding and prestigious events within the sailing and sporting calendar.  The procession of race boats will pass thousands of fans lining the legendary “Vendée Globe” channel in Les Sables-d’Olonne, western France, initiating the start of a gruelling race that will test the physical and mental endurance of those courageous and talented enough to take part. It is so demanding that over the last 30 years and eight editions of the race, 167 sailors have set off but only 89 have crossed the finish line. To further put this into perspective, ...
Licence to thrill-seek in Austria: extreme sports tourism at AREA 47
Destination Guides, Europe, Outdoor & Adventure, Trips & Experiences

Licence to thrill-seek in Austria: extreme sports tourism at AREA 47

By Sports Tourism Media co-editor Ramy Salameh A study has calculated how far James Bond 007 has travelled to save the world - an enormous 276,745.2 miles across 24 movies, with Austria having been the location on three separate films.  It is a country known for its epic Alpine surroundings and tailor-made for adventure sport junkies.  In 2015, the world’s most famous film franchise used the Gaislachkogl Mountain to shoot key action scenes of Spectre. This Bond movie granted the town of Soelden, located in the Alpine valley of Oetztal-Tirol, a unique and lasting legacy.  Key action scenes from the film have now been honoured through the creation of 007 Elements a stunning cinematic installation at more than 3,000m which opened in 2018. Inside, a series of bunker-like concre...
2020: a huge year for football in Argentina’s capital Buenos Aires
Destination Guides, Events, Football, The Americas

2020: a huge year for football in Argentina’s capital Buenos Aires

With Copa America fixtures at River Plate's stadium and two major milestones for Boca Juniors on the calendar, 2020 promises to be a huge year for football fans in Argentina’s capital city Buenos Aires. Argentina and Colombia co-host the 47th edition of the Copa America, the equivalent of Europe’s Uefa European Championship, and Buenos Aires will be the location for four matches.   On 12 June the iconic El Monumental stadium in Buenos Aires, home of River Plate, will host the opening match of the tournament between Argentina and Chile in group A. As well as the opening match, the 70,000-capacity El Monumental will also host Argentina’s group A fixtures against Paraguay and Australia and a quarter-final on 5 July.  Players such as Barcelona’s Lionel Messi, Manchester City’s Sergio Aguer...
Man Utd and Marriott Hotels unveil the ‘Seat of Dreams’ at the Theatre of Dreams 
Football, Hotels & Resorts, Venues & Stadiums

Man Utd and Marriott Hotels unveil the ‘Seat of Dreams’ at the Theatre of Dreams 

Manchester United and Marriott Hotels have unveiled the “Seat of Dreams” - a new concept that will be launched at the club’s Old Trafford stadium. United’s Premier League clash against rivals Liverpool on Sunday 20 October will see the Seat of Dreams used for the first time. This unique matchday experience allows supporters to watch the action from a coveted vantage point in the ground while also enjoying special perks such as complimentary food and drinks, early entry to the stadium, and the opportunity to meet Man Utd legends. The new addition at the Theatre of Dreams will be awarded to four fans at random through a complimentary upgrade to their existing match ticket. Official hotel partner The debut of the Seat of Dreams concept also marks the kick-off of a larger relationship be...
Man Utd vs. AC Milan tickets still available | International Champions Cup, Cardiff
Europe, Events, Football

Man Utd vs. AC Milan tickets still available | International Champions Cup, Cardiff

International Champions Cup (ICC) football heads to Cardiff on Saturday 3 August when Manchester United face AC Milan at the Principality Stadium. It’s the third and final ICC fixture for the two European giants as they prepare for the new Premier League and Serie A seasons.  United manager Ole Gunnar Solskjaer has confirmed that he will pick a full-strength team for the clash in Cardiff. Welsh international Daniel James, the club’s new summer signing, could make an appearance in front of his country’s fans.  In an interview with the ICC, Solskjaer said: “We’re getting close to the league then and playing against AC Milan in Cardiff is a great chance for us to put the full team out to test ourselves just before the league starts. “We’re going to have to play our top team because we wan...