Friday, December 5Sports. Travel. Events. Play

Tag: Austria

Innsbruck: a sports travel city guide
5Oct By Sports Tourism NewsNo Comments
Editor's Pick, Guides, Holidays & Trips

Innsbruck: a sports travel city guide

Nestled in the heart of the Austrian Alps, the city of Innsbruck is a dream destination for those who love sports travel, outdoor adventures and culture – all in one compact location. From twice hosting the Winter Olympic Games to offering hiking, swimming, and panoramic sightseeing in the summer and autumn, it's not surprise that Innsbruck is nicknamed the ‘Capital of the Alps’. Skiing in Innsbruck Innsbruck, capital of Austria’s western state of Tyrol, is one of Europe’s premier ski destinations. Uniquely blending alpine adventure with urban culture, the city offers access to 13 ski areas within the Innsbruck Ski Plus Region, all covered by a single ski pass. From challenging off-piste terrain to family-friendly slopes, Innsbruck caters to skiers and snowboarders of every level.  ...
Read More

Golf: Austrian Alpine Open 2026 presented by Kitzbühel-Tyrol

Taking place from 28-31 May 2026, the men’s golf DP World Tour will make its highly anticipated stop at the Kitzbühel-Schwarzsee-Reith golf course with the Austrian Alpine Open presented by Kitzbühel – Tyrol. Tournament week will begin with training days from 25 May, giving fans an early glimpse of Europe’s top players. On 27 May, the ProAm tournament will officially open the event, where professionals will team up with amateurs, alongside an engaging youth programme for Tyrolean junior golfers. In preparation for this international highlight, the Kitzbühel-Schwarzsee-Reith golf course has undergone extensive upgrades: seven newly built tees, redesigned bunker areas, and a state-of-the-art practice facility ensure the venue meets the highest standards of the DP World Tour. These improve...
Read More
Sports travel bucket list: an Alpine winter ice driving and ski adventure
7Sep By Sports Tourism NewsNo Comments
Bucket List, Holidays & Trips

Sports travel bucket list: an Alpine winter ice driving and ski adventure

Luxury driving tour company HunterMoss has launched a seven-day winter adventure for supercar and ski enthusiasts in January 2026.  The Luxury Winter Ice Driving Tour starts in Munich, Germany, where guests will embark on a small group tour that traverses over 750km of the Austrian and Bavarian Alps, cruising in a convoy of luxury SUVs, settling into a series of rejuvenating five-star spa retreats and experiential fine-dining. Midway through the tour, travellers can opt to take on a two-day Porsche Ice Driving Experience, mastering snow and ice circuits at speed behind the wheel of Boxsters, Caymans, 911s and GT3s. The itinerary also opens the door to Salzburg’s celebrated winter landscape, where guests can explore some of Austria’s finest ski terrain at the peak of the season, befor...
Read More
E-biking in Upper Austria: a slow sports travel escape
25Aug By Sports Tourism NewsNo Comments
Holidays & Trips, Trends

E-biking in Upper Austria: a slow sports travel escape

Crystal Palace manager Oliver Glasner took his FA Cup-winning side for some pre-season matches to Upper Austria. Glasner’s team certainly benefitted from the clean air and local produce, having flown home with two wins under their belt. Ramy James Salameh followed in their footsteps but explored the culture and heritage of the region from the saddle of a e-bike in a slower more considered manner. Sitting in the world’s largest cider barrel sauna – the Mostfassl – with 50 other naked strangers might not be your traditional warm-down after a nature-filled cycle ride, but in Upper Austria this is simply how one keeps body and mind at a healthy equilibrium. It is not high-intensity workouts or Tour de France-style cycling elevations, but simply a form of slow sports travel in a rolling and ...
Read More
Austrian Alpine Open: Kitzbühel to host DP World Tour golf event in 2026
16Jun By Sports Tourism NewsNo Comments
Events

Austrian Alpine Open: Kitzbühel to host DP World Tour golf event in 2026

The DP World Tour is making its way to Kitzbühel in 2026, with the Austrian Alpine Open setting the stage for a new era of alpine golf. Following its successful debut at Gut Altentann, the Austrian Alpine Open 2026 will be held at the Kitzbühel-Schwarzsee-Reith golf course, marking a significant milestone for Austrian sport and year-round tourism in Tyrol.“The DP World Tour is, next to the PGA Tour, the world’s largest professional golf series,” said Karin Seiler, managing director of Tyrol Tourism. “We’re therefore very pleased to have brought this international sporting event to our region in cooperation with SalzburgerLand – and to have Kitzbühel, an experienced partner with an outstanding golf offering, on board. By hosting the event in early summer, we are strengthening the shoulder s...
Read More
Innsbruck hiking: outdoor adventures in the Capital of the Alps
26Apr By Sports Tourism NewsNo Comments
Guides, Holidays & Trips

Innsbruck hiking: outdoor adventures in the Capital of the Alps

For hikers, the Innsbruck region in Austria offers breathtaking mountain landscapes just minutes from the city. From family-friendly walks and nature escapes to a hiking foodie experience, Innsbruck has hiking routes that are perfect for every type of adventurer. Colette Verra, Innsbruck Marketing Manager, said: “Innsbruck offers the perfect blend of city and nature, making it a top destination for hikers of all levels. Whether you seek a relaxing walk or a thrilling mountain adventure, our region provides unparalleled access to beautiful landscapes, rich culture, and authentic alpine experiences.” A Family Adventure – The Zirbenweg Trail: Perfect for families, the Zirbenweg (Stone Pine Trail) on Innsbruck’s home mountain, the Patscherkofel, offers an easy and scenic hike through anc...
Read More
Diamond of the Alps: Gurgl’s World Cup ski race offers plenty of ‘altitude’
29Jan By Sports Tourism NewsNo Comments
Holidays & Trips, Hotels & Resorts

Diamond of the Alps: Gurgl’s World Cup ski race offers plenty of ‘altitude’

Ramy James Salameh puts on his skis and mixes it up with the world's best slalom skiers at the Audi FIS Alpine World Cup Race in Gurgl, Austria – The Diamond of the Alps. The "snow gods" were looking down upon organisers of the Audi FIS Alpine World Cup Slalom Race in Gurgl, a ski resort famed for its "altitude", long winter season and dramatic crucible of lofty peaks. Located at the end the Oetztal valley in Austria’s Tirol region, skiing takes place between 1,800m and 3,030m, meaning "divine intervention" is rarely required to ensure Gurgl has plenty of the white stuff, even as early as the season's opening ski weekend in November. A fresh blanket of powdery snow across the landscape and a cloudless sky, set the scene for the thrills and spills of World Cup ski racing, as well a...
Read More
Snomad Ski Resort Awards 2024: Lech Zürs named best overall ski resort
15Sep By Sports Tourism NewsNo Comments
Sports Business

Snomad Ski Resort Awards 2024: Lech Zürs named best overall ski resort

Lech Zürs, located in Austria's Arlberg region, has been named the best overall ski resort in the inaugural Snomad Ski Resort Awards. Launched during the 2023-2024 winter season, ski resort comparison website Snomad currently has 1,204 ski resorts listed on its website, with more than 78,800 community-led ratings built up over one winter season. Using data from its website, Snomad created 20 award categories with the top three ski resorts in each, then awarded gold to the resort with the highest rating. This meant the awards were “truly impartial”, according to the company.  One of the primary aims of Snomad is to create an engaged community of skiers and snowboarders supporting each other to find resorts and hidden gems, based on the factors that are important to them, with data acr...
Read More
Vienna, Chamonix and Reykjavik ranked the world’s best cities for running holidays
3Aug By Sports Tourism NewsNo Comments
Editor's Pick, Holidays & Trips

Vienna, Chamonix and Reykjavik ranked the world’s best cities for running holidays

Research by Iceland’s flagship airline, Icelandair, has revealed the world's best cities for running holidays, with Vienna coming out on top. The comprehensive study analysed the number of running routes, their average ratings and elevation, alongside nightly accommodation costs and safety of 20 popular running destinations, to reveal the best for your next adventure abroad. Vienna, the elegant capital of Austria, ranks as the best destination for a running holiday this year with an index score of 74/100. The city offers an abundance of running routes, with more than 1,008 tracks available within a 10-mile radius of the city centre. The average route review stands at an impressive 4.6, reflecting the well-maintained and scenic paths that meander through its historic streets and parks. V...
Read More
Kitzbühel: an alpine golf paradise in the Austrian Tirol
7Jul By Sports Tourism NewsNo Comments
Editor's Pick, Guides

Kitzbühel: an alpine golf paradise in the Austrian Tirol

Nestled in the heart of the Austrian Alps, Kitzbühel is renowned for its stunning landscapes and rich sporting heritage. While the town is famously known for skiing, Kitzbühel also offers an exceptional golfing experience. Whether you're an amateur golfer or a seasoned pro, the combination of challenging courses, breathtaking scenery, and luxurious amenities makes Kitzbühel a premier golfing destination. The area also boasts 12 exclusive golf hotels, ensuring a luxurious stay with pure enjoyment.  Golf courses in Kitzbühel Kitzbühel is a paradise for golf enthusiasts, offering four diverse golf courses and 54 varied holes on site, two of them in the town centre, and 12 more in the immediate vicinity. As each course is unique and different in its own way, it is well worth playing all ...
Read More
Innsbruck: summer activities in the ‘Capital of the Alps’
27May By Sports Tourism NewsNo Comments
Holidays & Trips

Innsbruck: summer activities in the ‘Capital of the Alps’

Surrounded by mountains, the Innsbruck region in the Austrian Alps includes scenic landscapes, picturesque villages and a wealth of cultural and historic attractions in the city. Here are some of the best reasons to visit Innsbruck in the summer. Hiking The Innsbruck region is blessed with a wealth of hiking trails through all types of terrain from alpine meadows and mountainsides to the centuries-old stone pine forests of the Zirbenweg trail between Patscherkofel and Tulfes or the larch forests of the Obsteiger Larchsteig trail. With the free Innsbruck Welcome Card, guided hikes are available to explore the region in all its glory. Provided with a stay of at least two nights at selected partner hotels and accommodation, the Welcome Card also includes free public transport in the reg...
Read More
Austrian Tirol’s top sporting events in summer 2024
11May By Sports Tourism NewsNo Comments
Events, Guides

Austrian Tirol’s top sporting events in summer 2024

The Austrian Tirol is preparing to host a packed programme of thrilling sporting events in summer 2024. Top athletes and amateur enthusiasts can test their stamina or feed their interest in a wide range of disciplines and competitions across the region. Whether you are running, cycling, climbing or watching from the sidelines, all will be held against magnificent mountains, lake and valley backdrops with varied and dramatic terrain. With its 34 regional associations, Tirol is one of the leading holiday destinations in the Alps. Tirolean tourism is characterised by almost 200 years of history and various pioneering achievements. Summer and winter guests alike appreciate the alpine mountain landscape and nature, the high quality of service and infrastructure, as well as the welcoming hosp...
Read More
The Ritz-Carlton, Vienna launches exclusive F1 experience for 2024 Austrian GP
30Apr By Sports Tourism NewsNo Comments
Holidays & Trips, Hotels & Resorts

The Ritz-Carlton, Vienna launches exclusive F1 experience for 2024 Austrian GP

The Ritz-Carlton, Vienna has announced the ultimate experience for racing fans. "Spielberg - The Whole Journey" combines top speed with spectacular luxury for the Formula 1 Austrian Grand Prix from 28-30 June 2024.  The spectacular package for two includes a four-night stay at of The Ritz Carlton, Vienna in one of the Signature Suites with €1,000 hotel credit, daily transfers to the VIP Terminal of Vienna Airport, daily 20-minute scenic GlobeAir private jet flight to Spielberg, and a three-day pass to the Paddock Club, the exclusive area for Formula 1 fans.  Guests will land exclusively inside the Red Bull Ring, one of the most modern racetracks in the world, enjoy unique views of the team boxes, the start and finish line and the pit lane at The Paddock Club, as well as have a p...
Read More
London to Innsbruck by train: rail in style to the ‘Capital of the Alps’
2Dec By Sports Tourism NewsNo Comments
Holidays & Trips

London to Innsbruck by train: rail in style to the ‘Capital of the Alps’

With an international train station in the heart of the alpine city, Innsbruck provides a unique opportunity for winter sports enthusiasts to travel by rail. Innsbruck Hauptbahnhof train station is a hub for major European rail routes, enabling visitors from London St Pancras to be in the “Capital of the Alps” in approximately 12 hours, depending on the route. From there the benefit of connectivity continues, with access to Innsbruck’s 13 ski resorts, all linked-up by free public transport through one ticket, with the Ski plus CITY Pass Stubai-Innsbruck. This includes Kühtai, the highest ski village in Austria, as well as Mutteralm, the family mountain in the picturesque village of Mutters, and Innsbruck’s own ski mountain, Nordkette, with incredible views of the cityscape from the...
Read More
The Formula 1 Exhibition: Vienna to host show from February 2024
15Oct By Sports Tourism NewsNo Comments
Events

The Formula 1 Exhibition: Vienna to host show from February 2024

The Formula 1 Exhibition and Formula 1 have announced that Austria’s capital Vienna will be the next city to host the show. Set to open on 2 February 2024 and run until late spring at the METAStadt Vienna, the exhibition features spectacular immersive and interactive audio-visual design, never-before-seen films and images, educational and interactive exhibits, iconic artefacts and F1 cars from different eras. The exhibition’s move to Vienna follows a critically acclaimed run in Madrid, where it quickly became Spain’s biggest temporary show in 2023.  https://www.youtube.com/watch?v=JBxbKQgrswM About the exhibition Delivering a storytelling adventure across six specially designed rooms spread over 3,000m2 and in collaboration with award-winning curators, artists and filmma...
Read More

Golf Festival Kitzbühel – Austrian Tirol

From 18-25 June 2023, the centre of Kitzbühel in the Austrian Tirol will be transformed into a golfing haven for the Golf Festival Kitzbühel, with keen golfers gathering to participate in the unique tournament. The highlight of the week is Golf the Streif, 12 holes at 800m altitude, previously known as Streif-Attack. The aim is to conquer the Streif, considered the world’s most difficult downhill ski course, but with a golf club rather than skis.  Away from the golf course, award-winning chefs and selected winegrowers will provide delicious meals and wine pairings to ensure the tastiest golf week of the summer. This is golfing with a culinary twist, a festival of flavour as well as sport.  See more at kitzbuehel.com and tyrol.com  Image: kitzbuehel.com
Read More

2023 World Mountain and Trail Running Championships

The Austrian Tirol region is expecting around 1,400 athletes from more than 60 nations for the World Mountain and Trail Running Championships, which take place in Innsbruck and Stubai from 6-10 June 2023.  WMTRC 2023 Innsbruck-Stubai features four competitions – Vertical, Trail Short, Trail Long and Mountain Classic – and will take in some of the most beautiful spots in the Alps, including the Kalkkögel mountains, the Elfer mountain near the Stubai Glacier, and the Nordkette mountains north of Innsbruck.  The world championships are the highlight at the end of a ten-day mountain and sports festival which kicks off on 1 June with the 8th Innsbruck Alpine Trailrun Festival (IATF). In the space of just a few years the IATF has become the largest trail running event in Austria and the th...
Read More
Skiing in Austria: 11 reasons to hit the slopes this winter 
6Oct By Sports Tourism NewsNo Comments
Holidays & Trips, Sports Travel

Skiing in Austria: 11 reasons to hit the slopes this winter 

From snow-sure slopes to the world-famous Kaiserschmarren, Austria is one of the best places to ski. Here the team from the Austrian National Tourist Office pick out 11 reasons why you should visit Austria for skiing this winter. 1. Plenty of snow-sure pistes  Snow-guarantee is a crucial factor when choosing a winter destination. And, luckily, the Austrian Alps are blessed with it. Widely recognized as one of the world's most reliable skiing destinations, Austria's top resorts ensure perfectly groomed pistes throughout the classic winter season – and way beyond. Tirol alone has five glaciers, including Zillertal's Hintertux, where you can ski 365 days a year. In Zell am See-Kaprun skiing is on from October to June thanks to the Kitzsteinhorn glacier. And if everything goes wrong, Aus...
Read More
Sport + Travel interview: Holger Gassler, head of markets & events, Tirol Tourist Board
14Jun By Sports Tourism NewsNo Comments
Sports Business, Sports Travel

Sport + Travel interview: Holger Gassler, head of markets & events, Tirol Tourist Board

Holger Gassler is head of markets & events at the Tirol Tourist Board in Austria. He grew up in the Alpine village of Nassereith in the Tyrolean “Lake District”, right on the border to Bavaria. Travelling the world for Holger, continues to be a lifelong passion, in order to "learn about new cultures and gain new insights"; he has lived and worked in Chicago and Melbourne too. With nearly 20 years' experience under his belt with the Tirol Tourist Board and a passionate sportsman who hikes, mountain bikes, road cycles, swims, skis, ski-tours and dives, we are delighted he has found time to be our next interview guest. Here at Sports Tourism Media we love to cover anything related to Austria, one of Europe's great active, adventure and sports travel destinations and have found the ri...
Read More

EVENTS IN FOCUS

View Calendar